“No Shea-ve November” -Shea Moisture Define Your Beard Campaign

By London “The Branding Blogger”

Shea Moisture Campaign

Taking advantage of the trend, No Shave November, Shea moisture released their #DefineYourbeard Campaign November 1st.

For the past few years now, it’s become part of the millennial culture for men to spend special attention to their facial hair.  Much so that there has been a tremendous surge in products and services that cater to the this bearded community.

It only makes sense that Shea Moisture (Predominantly known for hair and skin care products) expanded their product line to cater to men.

Take a look at the new commercial that is quite frankly, a “thirst trap” for all females who appreciate a man with a beard:


Shea Moisture expanded their product line to cater to the needs of men about a year ago but the beard line is fairly new to the market.

There are 4 products men can use to keep their beards immaculately masculine:

  • Maracuja Oil & Shea Butter Beard Balm Shape, Smooth & Define
  • Maracuja Oil & Shea Butter Beard Wash Deep Clean & Refresh
  • Maracuja Oil & Shea Butter Full Beard Detangler Soften Hair & Ease Out Knots
  • Maracuja & Shea Oils Beard Conditioning Oil




So, to the men who accepted the challenge of No shave November, Shea Moisture is a good choice to keep your beard lustrous, soft, clean, and healthy!

Girls Trip -Out in Theaters TODAY!

By London “The Branding Blogger”


 I was fortunate to see this HILARIOUS movie about 3 weeks ago at the AMC in Columbus Circle Private Screening .  This movie exceeded my expectations.  I had no idea what to expect since it was not on my radar until recently.

Malcolm D Lee out did himself directing this movie.  The movie reminded me of a In Living Single meets the Hangover.  Almost every scene had a moment that resulted in loud, hold my belly, gasp for air laughter.  The casting couldn’t have been any better.  The chemistry with all of the ladies was refreshing.  It was great seeing Jada and Queen Latifa on the Big Screen together.  I loved the the scene when they entered the club and that set it off remark was made -Perfection!  Tiffany Haddish  was surprisingly great.  I looked forward to her roles as I think she is simply hilarious!  I’m excited to see how she develops as an actor on Hollywood Screens.
Yesterday, Queen Latifa was o Hot 97 Ebro show sharing her insights about the movie.  She opened up to how delightful it was working with the talented cast -So much where it didn’t feel like work.  She admitted that she planned on going to the theaters several times to see it -Like she did when Set It Off premiered.  (It’s THAT Good)
Since I watched the movie, a lot of scenes replay in my mind.  The movie inspired me to make memorable moments with my girls as much as possible on the adventures we take this summer.
I definitely plan on going back to the theaters when the movie is released to the public and share this experience again with more friends.
Check below for the Trailer:
I would recommend every lady to grab your girlfriends this weekend and hit the Movies for some bonding and laughs -You wont be disappointed.  Especially since you’ll get some ab work in as each scene will have you hanging over your seats , holding your belly due to laughter.  Queen Latifa suggested seeing it a couple times because the jokes are back to back and your laughter will cause you to miss another punchline.
Beat the heat this weekend and hit the the air conditioned movies to see Girl Trip.

Feel free to share your insight on the movie!