29 Rooms: The Funhouse of Photo Ops

By London “The Branding Blogger”

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This week I attended  the opening day of 29 Rooms NYC. This was my first time attending this event.

29 Rooms is a yearly initiative powered by Refinery 29 -An American digital and entertainment company that was established in 2005.  29 Rooms is a space that brings incredibly, wow-factor, creative ideas to life with interactive installations.  29 spectacular artists, creatives, and visionaries translate their thoughts and dreams into physical rooms.

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Rooted in storytelling and self-expression I was in my element as I meandered from one installation to another.  The mission statement directly what our mission statement is here at Collideascopes.  We believe that the two core elements that make up a strong and captivating brand is Storytelling and Design.  Opening day, I stepped into a realm of abundant thinking and imaginative concepts. Call- to- actions such as Challenging the Status Quo, Expanding our reality, and thinking outside the box aligns to our mission here at Collideascopes.

Below are a few of my favorite rooms..

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Grafitti Vibes makes is the perfect touch for the location of this year’s 29 Rooms -In the heart of Brooklyn, NY.  This room gave me a nostalgic feeling of how it was back in the 90’s as I gazed at the paint covered sheets  in this room

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House of YES:  To me, this represented freedom and embracing the skin your in. This room gave me a boost of energy thanks to the the spins from the DJ. Songs from This is how we do it by Montell Jordan, I’m every woman by Whitney Houston, and 24K Magic by Bruno Mars

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The Values Stand.  In collaboration with the Mayor’s Office of Media and Entertainment.  This room highlighted a lot of the great work being done in NYC and promoted activism reminded us that together, we can story and make a difference.

 

Call -To-Action

Collideacopes is giving one lucky person a chance to win two tickets to experience all that 29 Rooms has to offer!  Rules are below -Good Luck!

 

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July 15th: Brands and Bellini’s Visionary Brunch

By London “The Branding Blogger”

I am hosting my very first Brands and Bellini’s Visionary Brunch July 15th in New Brunswick New Jersey. Brands and Belinis Visionary Brunch’s mission is to focus on building partnerships with dreamers alike through the power of collaboration. Powered by Collideascopes, this event to network across, grow personal brands and create a space where brands can build mutually beneficial relationships whether it be in beauty, fashion, technology, skincare, or any other industry; whether you are starting tomorrow or have been in the game for years – all are welcome.This event will feature a panel of influencers in several industries and years of experience. Our panelists will have the opportunity to share their tools, how they’ve worked their way to their current status and how they are continuing to work while building their brand.Location: Above Arts Studio 55 b Morris Ave New Brunswick, NJDate: July 15, 2018Time: 11am -3pmBrunch| Build Relationships| Develop Skills together| Party!

Drake’s Nice For What Video -An Ode to Women

By London “The Branding Blogger”

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If you slept on Drake recently, now’s the time to wake up. Because Drake is woke, fired up, and gets it with his new record “Nice for What” – An empowering ode to women who are owning it and bringing their A-game.

Sampling of the GOAT Ms. Lauren Hill’s Exfactor and Get Your Roll on from Birdman’s old group Big Tymers,  Drake’s Grammy Award winning flow rolls effortlessly on the beat (that you can’t resist blasting).  According to these lyrics, it seems that Drake not only “Loves his bed and his mama”  -He loves us all, ladies!

Nice for What is a great song on it’s own, but what makes the song more appealing is the beautiful blend of Celebrity female cameos.  The video pays homage to famous and thriving women in Hollywood such as Issa Rae, Michelle Rodriguez, Rashida Jones, Tiffany Haddish, Letitia Wright, Tracee Ellis Ross, Olivia Wilde, Zoe Saldana, and many more.  Every scene with each woman gives you a glimpse of their strength, regalness and grace.  Underlining Drake’s message that we really piping up on this N*ggas we got to be nice for what, to these n*ggas”

“Watch the Breakdown”

The mere fact that this incredible video was directed by female director, Karena Evans (who by the way, also filmed another of Drake’s critically acclaimed music video, God’s Plan)  adds to the brilliance and impact that this song is making with 15 million views on YouTube.  The sky is the limit as she smashes through the glass ceiling.

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From the looks of both videos, bear witness to the essence of storytelling as Evan showcases her cinematic, narrative- heavy style while capturing emotional human moments.

At the young age of 22 she has worked on some incredible projects such as a Nike Air Max campaign and a profound documentary on Black Lives Matter.

She received the highest music video Canadian honors as the first female recipient of the Prism Prizes Lipsett Award for her innovative directing style.  Evan’s is a young trailblazer going full speed ahead as he work portrays prolific emotional context.  After leashing out two viral videos back to back, she  has received a major buzz and is now one of the most sought after directors right now.